Starbucks Corporation ($SBUX) Stock Forecast: Down 1.4% Today

What is Starbucks Corporation?

Starbucks Corporation (SBUX) is a renowned multinational chain of coffeehouses and roastery reserves. The company offers a wide range of beverages, pastries, and snacks in a cozy café setting. The stock SBUX experienced a strong bearish movement in the market today.

Why is Starbucks Corporation going down?

SBUX stock is down 1.4% on Oct 31, 2024 14:27

• The return to personal touches and the plan to bring back Sharpies and ceramic mugs might not have resonated well with investors, signaling a potential disconnect with consumer preferences.
• The disappointing fourth-quarter fiscal results, especially the decline in North America and U.S. comparable store sales, likely contributed to the bearish movement.
• Despite the positive sentiment towards the new CEO's turnaround plan, the overall market sentiment might have been overshadowed by the company's revenue lag and declining store sales.
• The decision to drop extra charges for oat and almond milk in lattes could be seen as a positive move, but it might not have been sufficient to offset the broader concerns about the company's performance.

SBUX Price Chart

SBUX Technical Analysis

SBUX News

Starbucks' plan to return to its roots involves 200,000 Sharpies

Starbucks CEO Brian Niccol is betting that more personal touches in its cafes will win back customers.

https://www.cnbc.com/2024/10/31/starbucks-plan-to-return-to-its-roots-involves-200000-sharpies.html

7 ways that Starbucks CEO Brian Niccol plans to change the coffee chain

Starbucks is planning to bring back Sharpies and ceramic mugs and cut back its menu.

https://www.cnbc.com/2024/10/31/starbucks-ceo-brian-niccol-change.html

Starbucks' Q4 Earnings Meet Estimate, Revenues Lag, Comps Decline

SBUX's fourth-quarter fiscal 2024 results are hurt by dismal North America and U.S. comparable store sales.

https://www.zacks.com/stock/news/2361491/starbucks-q4-earnings-meet-estimate-revenues-lag-comps-decline

Starbucks Drops Extra Charge For Oat And Almond Milk In Lattes, CEO Brian Niccol Doubles Down On Chain's Coffeehouse Legacy - Starbucks ( NASDAQ:SBUX )

Starbucks Corp SBUX will eliminate the extra charge for non-dairy milk options in company-owned stores across the United States and Canada, starting Nov 7. What Happened: This change will coincide with the launch of the brand's holiday menu, making beverages with soymilk, oat milk, almond milk, ...

https://www.benzinga.com/markets/equities/24/10/41645746/starbucks-drops-extra-charge-for-oat-and-almond-milk-in-lattes-ceo-brian-niccol-doubles-down-on-

New Starbucks CEO shares more details on his turnaround plan. We like what we heard

Starbucks stock edged higher in extended trading Wednesday night.

https://www.cnbc.com/2024/10/30/new-starbucks-ceo-shares-more-details-on-his-turnaround-plan.html

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Starbucks Corporation Price History

11.08.2024 - SBUX Stock was up 5.1%

• SBUX stock experienced a strong bullish movement today.
• The appointment of Brian Niccol as the new CEO of Starbucks, with his vision to reconnect the company with its community coffeehouse roots, seems to have resonated positively with investors.
• The emphasis on creating more inviting cafes with a focus on comfortable seating and a clear distinction between "to-go" and "for-here" services could potentially attract more customers and drive up sales, leading to the bullish market movement.
• Despite facing a class action lawsuit and the need for investors to recover losses, the positive outlook presented by the new CEO and his strategies to end the company's sales slump appear to have overshadowed these concerns, fueling the bullish sentiment around SBUX stock.

31.09.2024 - SBUX Stock was down 1.4%

• The return to personal touches and the plan to bring back Sharpies and ceramic mugs might not have resonated well with investors, signaling a potential disconnect with consumer preferences.
• The disappointing fourth-quarter fiscal results, especially the decline in North America and U.S. comparable store sales, likely contributed to the bearish movement.
• Despite the positive sentiment towards the new CEO's turnaround plan, the overall market sentiment might have been overshadowed by the company's revenue lag and declining store sales.
• The decision to drop extra charges for oat and almond milk in lattes could be seen as a positive move, but it might not have been sufficient to offset the broader concerns about the company's performance.

13.07.2024 - SBUX Stock was up 23.5%

• Starbucks shares surged after the announcement of the CEO shakeup, where the current CEO is being replaced by Chipotle's CEO. This move was well received by investors, indicating confidence in the new leadership.
• The market comeback and positive sentiment towards Starbucks were also reflected in the overall market movement, with the Dow Jones, NASDAQ, and S&P 500 all posting gains.
• The anticipation of a new direction under the incoming CEO likely contributed to the bullish movement in Starbucks stock, showcasing investor optimism and interest in the company's future prospects.

13.07.2024 - SBUX Stock was up 22.5%

• Starbucks appointed Brian Niccol, former Chipotle CEO, as its new chair and CEO.
• The market reacted positively to this leadership change, with investors showing optimism about Niccol's industry experience potentially driving new strategies for Starbucks.
• Anticipation of Niccol's leadership has boosted market confidence, resulting in a surge in SBUX shares.
• This move by Starbucks to bring in a new CEO with a strong industry background is viewed favorably as a step towards reviving the company and potentially overcoming previous sales challenges.

13.07.2024 - SBUX Stock was up 21.3%

• The appointment of Brian Niccol as Starbucks' new CEO has sparked optimism among investors, leading to a strong bullish movement in the stock price.
• Niccol's successful track record at Chipotle and his strategic vision are seen as key factors that could potentially revive Starbucks' sales growth.
• The market's positive reaction to the CEO change indicates that investors believe Niccol can bring fresh perspectives and initiatives to drive Starbucks' performance.
• The 24% stock rally reflects investors' confidence in the leadership transition and the potential for Starbucks to regain its competitive edge in the market under Niccol's guidance.

13.07.2024 - SBUX Stock was up 22.4%

• Starbucks experienced a strong bullish movement today.
• The market reacted positively to the news of Brian Niccol, former CEO of Chipotle Mexican Grill, replacing Laxman Narasimhan as the CEO of Starbucks.
• The leadership shakeup at Starbucks, with a new CEO coming from a successful background at Chipotle, has instilled confidence in investors, leading to a surge in the stock price.
• This change in leadership is seen as a strategic move to address disappointing sales and investor dissatisfaction, which has been positively received by the market.

13.07.2024 - SBUX Stock was up 21.4%

• Starbucks stock experienced a strong bullish movement today.
• The appointment of Brian Niccol, former Chipotle CEO, as the new Chairman and CEO of Starbucks has sparked optimism among investors.
• Wall Street views Niccol as the person who can revive Starbucks after a period of slumping sales under the previous leadership.
• The positive sentiment surrounding Niccol's appointment and the anticipation of strategic changes under his leadership have likely contributed to the bullish market movement for Starbucks.

13.07.2024 - SBUX Stock was up 22.3%

• Starbucks stock surged after the announcement of Brian Niccol as the new CEO, which was well-received by investors.
• The market reacted positively to the CEO switch, with $15 billion added to Starbucks' market cap, showcasing investor confidence in Niccol's leadership.
• Disappointing sales and investor dissatisfaction under the previous CEO likely contributed to the stock's bullish movement as investors anticipate positive changes under Niccol's leadership.
• The overall bullish market sentiment, with major indices like the Dow Jones, NASDAQ, and S&P 500 all posting gains, also supported Starbucks' upward movement.

13.07.2024 - SBUX Stock was up 21.1%

• The appointment of Brian Niccol as the new CEO of Starbucks has sparked optimism among investors, leading to a surge in the stock price.
• Niccol's successful track record at Chipotle, where he oversaw significant growth and stock appreciation, has instilled confidence in his ability to drive positive change at Starbucks.
• The market's positive reaction to Niccol's appointment indicates that investors believe he can revive Starbucks' performance and steer the company towards growth and profitability.
• This information comes amidst a bullish market trend, with the S&P 500 and technology shares also experiencing gains, reflecting overall positive sentiment in the market.

13.07.2024 - SBUX Stock was up 22.2%

• Starbucks stock experienced a strong bullish movement following the announcement of Brian Niccol as the new CEO, replacing Laxman Narasimhan.
• The market responded positively to the news, with shares surging over 20% as investors showed confidence in Niccol's ability to revive the company's performance.
• The decision to bring in Niccol, who previously led Chipotle Mexican Grill, is seen as a strategic move to drive growth and innovation within Starbucks, leading to a significant increase in market value.
• The appointment of Niccol marks a new chapter for Starbucks, with Wall Street anticipating a turnaround under his leadership, potentially signaling the end of the Howard Schultz era.

13.07.2024 - SBUX Stock was up 23.6%

• Starbucks shares surged following the announcement of CEO Laxman Narasimhan being replaced by Chipotle's CEO Brian Niccol.
• The market responded positively to the news of the leadership change, indicating investor confidence in the new CEO's ability to drive growth and innovation within the company.
• The shakeup in leadership at Starbucks, coupled with investor optimism, contributed to the bullish movement in the stock price.
• The market's reaction suggests that investors are viewing the CEO transition as a positive strategic move for Starbucks, leading to increased buying interest and driving the stock price higher.

13.07.2024 - SBUX Stock was up 20.5%

• SBUX stock experienced a strong bullish movement today.
• The announcement of Starbucks hiring Chipotle's CEO, Brian Niccol, as its new leader has significantly boosted investor confidence and market value.
• Investors are optimistic about Niccol's track record of leading successful turnarounds, which is seen as a positive sign for Starbucks amidst recent struggles with sluggish sales and operational issues.
• The market perceives this leadership change as a strategic move by Starbucks to address concerns raised by activist investors and improve the company's performance, leading to a surge in stock value.