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Kohl's Corporation ($KSS) Stock Forecast: Down 5.3% Today

Morpher AI identified a bearish signal. The stock price may continue to fall based on the momentum of the negative news.

What is Kohl's Corporation?

Kohl's (NYSE: KSS) is a retail company renowned for its department stores that offer a diverse range of products, from clothing to home goods. The retail sector is currently grappling with challenges arising from the increasing dominance of e-commerce and evolving consumer preferences.

Why is Kohl's Corporation going down?

KSS stock is down 5.3% on Mar 28, 2025 13:57

  • Following the decision to close 27 stores and embark on a restructuring initiative in response to declining sales, Kohl's stock witnessed a downturn.
  • The market responded unfavorably to the projected decrease in sales and operating income for FY25, resulting in a sell-off of Kohl's shares.
  • Investor sentiment is marked by caution regarding the future outlook of the retail sector, particularly amidst the ongoing transition towards online shopping that is impacting traditional brick-and-mortar retailers like Kohl's.
  • The prevailing uncertainty surrounding both Kohl's future performance and the broader dynamics of the retail industry has contributed to the prevailing bearish sentiment towards the stock.

KSS Price Chart

KSS Technical Analysis

KSS News

Kohl's To Shut Down 27 Stores In Restructuring Effort Amid Falling Sales - Kohl's ( NYSE:KSS )

Kohl's plans to close 27 stores and restructure, including C-suite changes and workforce reduction. The company expects FY25 sales decline of 5% to 7% and a sharp drop in operating income. Markets are swinging wildly, but for Matt Maley, it's just another opportunity to trade.

https://www.benzinga.com/25/03/44514918/whats-going-on-with-kohls-corporation-stock-today

0 News Article Image Kohl's To Shut Down 27 Stores In Restructuring Effort Amid Falling Sales - Kohl's  ( NYSE:KSS )

Kohl's Corporation Price History

20.02.2025 - KSS Stock was up 5.1%

  • In light of recent developments highlighting sales decline and a 30% stock price drop, there has been a notable increase in bullish options activity for Kohl's.
  • Today's market shift towards a bullish trend may be linked to investors seizing the opportunity presented by the stock price dip to potentially benefit from a short-term rebound.
  • Kohl's growth strategy, emphasized on partnerships like Sephora and cost-saving actions, may have fostered some investor confidence, leading to the positive stock movement seen today.
  • The stock market's positive response to Kohl's management's potential turnaround efforts could be indicative of a vote of confidence, notwithstanding the recent company challenges.

10.11.2024 - KSS Stock was down 5.2%

  • KSS stock has been trading near its 52-week low, indicating a significant downward trend.
  • The company is facing challenges such as declining sales and soft traffic trends, which are contributing to the bearish movement.
  • Investors are now questioning whether the current low stock price presents a buying opportunity or serves as a warning for further declines in the future.
  • The lack of momentum in KSS stock reflects the ongoing pressures on the company's performance and market perception.

27.10.2024 - KSS Stock was up 6.4%

  • Despite falling short of earnings expectations and posting reduced sales and earnings in Q3, Kohl's stock exhibited a robust bullish trend that surprised many.
  • With consumer stocks in the discretionary sector, including Kohl's, being oversold, this situation may have created an opportunity for investors to acquire shares in companies perceived as undervalued, thereby fueling the bullish market sentiment.
  • Analysts' decisions to downgrade competitors within the retail industry might have inadvertently redirected investor attention towards Kohl's, resulting in heightened buying interest and a spike in the stock price.
  • Following Kohl's downward revision of its outlook and revenue miss, the market's positive response suggests that investors may hold an optimistic view regarding the company's future prospects or potential strategic shifts, contributing to the stock's bullish performance.

12.02.2025 - KSS Stock was down 14.5%

  • Kohl's CEO warning about a challenging environment for consumers and the expectation of a sales decline in fiscal 2025 likely contributed to the bearish movement in the stock.
  • The weak consumer spending data and disappointing earnings report, including a 9.4% drop in Q4 sales and a 75% dividend cut, had a negative impact on investor sentiment towards Kohl's.
  • The overall retail sector also faced pressure as retail stocks slid due to the combination of weak consumer spending and Kohl's grim outlook, further exacerbating the bearish trend in Kohl's stock.
  • The market's mixed performance with the Nasdaq gaining but Kohl's shares plunging after the Q4 results indicates that specific company news, like Kohl's poor performance, can heavily influence individual stock movements amidst broader market fluctuations.

12.02.2025 - KSS Stock was down 5.0%

  • Kohl's stock experienced a strong bearish movement due to a combination of factors:
  • Despite reporting Q4 earnings above expectations, the company issued disappointing guidance for fiscal-year 2025, anticipating a 5% to 7% decline in net sales.
  • The CEO highlighted a "pretty challenging" environment for consumers, indicating that shoppers are seeking more value in their purchases, which could impact the company's sales.
  • Weak consumer spending data and the overall grim outlook for the retail sector, exacerbated by Kohl's poor performance, contributed to the stock's significant decline.
  • The market reacted negatively to Kohl's Q4 results, which showed year-over-year sales and earnings declines, as well as a weak operating income margin, further adding to the bearish sentiment surrounding the stock.

23.00.2025 - KSS Stock was up 6.4%

  • Despite the challenging retail environment, Kohl's (KSS) stock experienced a strong bullish movement.
  • This unexpected bullish trend could be attributed to positive earnings reports or potential strategic partnerships that have boosted investor confidence.
  • Investors might be optimistic about Kohl's ability to navigate the tough retail market and implement effective strategies for growth, leading to the bullish movement.
  • It's possible that market sentiment shifted due to new initiatives or cost-saving measures announced by the company, sparking investor interest and driving the stock price higher.

18.02.2025 - KSS Stock was up 5.7%

  • Kohl's stock price surprisingly rose despite the company's unfavorable performance and future outlook.
  • Investors may see the better-than-expected Q4 earnings as a sign of strength amid challenges.
  • Market trends and overall investor attitude towards retail stocks might also be influencing the stock's movement.
  • Some traders could view this as a chance for short-term profits or have faith in the company's capability to handle the challenging consumer landscape as highlighted by Kohl's CEO.

11.02.2025 - KSS Stock was down 25.9%

  • Q4 earnings for Kohl's (KSS) surpassed expectations, yet the stock price declined notably.
  • The company's Q4 performance revealed a decrease in sales and earnings compared to the previous year, along with a low operating income margin, causing a loss of investor trust.
  • Kohl's projected a further decline in sales and profits for 2025, leading to a 75% reduction in dividends and a subsequent drop in stock value.
  • Despite exceeding revenue forecasts in Q4, Kohl's provided a discouraging outlook for the upcoming year, which contributed to investors' pessimism towards the company's stock.

11.02.2025 - KSS Stock was down 19.5%

  • Quarterly sales for Kohl's dropped by 9.4% year-on-year to $5.175 billion, resulting in a 15% decline in stock value.
  • Despite surpassing revenue expectations in the last quarter, the company provided a pessimistic forecast for the upcoming year, unsettling investors.
  • Kohl's reduced its dividend by 75% and expects a decrease in sales and profits in 2025, reinforcing negative investor sentiments.
  • While the broader market showed mixed performance, the Nasdaq Composite rose by over 100 points, Kohl's stock underperformed on the NYSE due to its weak performance and gloomy outlook.

11.02.2025 - KSS Stock was down 14.2%

  • Kohl's (KSS) stock showed a bearish trend possibly because of:
  • Projections by analysts suggesting a quarterly earnings decline due to tough competition during the holiday season and careful consumer spending.
  • Investor attention shifting towards other companies like Dick's Sporting Goods (DKS) and Ciena (CIEN), leading to reduced demand for KSS stocks.
  • A modest target of earning $500 monthly from Kohl's stock pointing to the necessity for a substantial investment, hinting at concerns about the company's future.
  • Absence of essential elements for a potential earnings exceed as highlighted by analysts, potentially affecting investor confidence in KSS.

07.02.2025 - KSS Stock was up 5.0%

  • Despite analyst projections indicating a decline in earnings and the potential adverse impacts of a competitive holiday season and cautious consumer spending, Kohl's stock surprised the market with a strong bullish movement.
  • Investors may have been pleasantly surprised by better-than-expected Q4 earnings, possibly driven by cost-cutting measures or stronger sales performance in certain segments.
  • The market may be reacting positively to any strategic initiatives or guidance provided by Kohl's management during the earnings call, instilling confidence in the company's ability to navigate challenging retail conditions.
  • This unexpected bullish movement could also be attributed to short-term market dynamics, such as a short squeeze or positive sentiment from retail investors.

28.02.2025 - KSS Stock was down 5.3%

  • Following the decision to close 27 stores and embark on a restructuring initiative in response to declining sales, Kohl's stock witnessed a downturn.
  • The market responded unfavorably to the projected decrease in sales and operating income for FY25, resulting in a sell-off of Kohl's shares.
  • Investor sentiment is marked by caution regarding the future outlook of the retail sector, particularly amidst the ongoing transition towards online shopping that is impacting traditional brick-and-mortar retailers like Kohl's.
  • The prevailing uncertainty surrounding both Kohl's future performance and the broader dynamics of the retail industry has contributed to the prevailing bearish sentiment towards the stock.
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Disclaimer
Morpher is not liable for the content of the AI investment insights. Like most GPT-powered tools, these summaries may contain AI hallucinations and inaccurate information. Morpher is not presenting you with any investment advice. All investments involve risk, and the past performance of a security, industry, sector, market, or financial product does not guarantee future results or returns. Investors are fully responsible for any investment decisions they make. Such decisions should be based solely on an evaluation of their financial circumstances, investment objectives, risk tolerance, and liquidity needs. These summaries do not constitute investment advice.